Aloha Poké Co.

This project focused on reimagining the brand identity for Aloha Poké Co. through a modern logo and packaging redesign. Inspired by the freshness and vibrancy associated with Hawaiian cuisine, I developed a playful yet clean visual identity that combines tropical color palettes, organic shapes, and bold graphic elements. The final design system was applied across multiple brand touchpoints, including packaging and logo applications, while maintaining a cohesive and recognizable aesthetic. The project also included concept sketching, logo exploration, and color development throughout the design process.